With professional education, short programmes, tailor-made corporate programmes and personal development tracks, the SRH Haarlem Academy responds to the growing need for lifelong learning. Leading the Academy is newly appointed Arno Peperkoorn.
Education
We're launching the SRH Haarlem Academy for professionals and organisations
With professional education, short programmes, tailor-made corporate programmes and personal development tracks, the SRH Haarlem Academy responds to the growing need for lifelong learning. Leading the Academy is newly appointed Arno Peperkoorn, who brings over 25 years of experience as an entrepreneur, intrapreneur and talent developer.
Why now
The labour market is changing faster than ever. New technologies, digitalisation, sustainability and evolving organisational structures continually demand new knowledge and skills, while the need for flexible, immediately applicable education keeps growing.
Through the Academy, we support professionals who want to keep developing alongside their work, and help organisations strengthen knowledge, leadership and innovation within their teams.
"The days when learning stopped after graduation are behind us. Organisations and professionals must continue developing continuously to remain relevant. With the SRH Haarlem Academy, we want to create an environment where knowledge, personal development, leadership and entrepreneurship come together", says Arno Peperkoorn, Head of SRH Haarlem Academy.
Four ways to learn with us
Our Academy is built around four distinct learning formats, each designed to deliver knowledge that is immediately useful.
Go deep, fast. Our masterclasses and bootcamps let professionals explore pressing topics — digitalisation, innovation, sustainability — intensively and without disrupting their work schedules. Short by design, high-impact by intent.
Lead what's next. Our professional education programmes are built for managers, entrepreneurs and leaders who need to think ahead, with a focus on preparing organisations for what's coming.
Built for your organisation. Our tailor-made corporate programmes draw on SRH's internationally applied CORE principle — competency development, practice-oriented learning and direct applicability. Every programme is shaped around the specific challenges and goals of the organisation it serves.
Grow as a person. Leadership, emotional intelligence, intercultural communication and personal effectiveness sit at the heart of our personal development track, all skills that increasingly define professional success in complex, international environments.
A bridge between education and business
Beyond knowledge transfer, we're committed to actively fostering collaboration with the business community. By involving organisations in the development of our programmes and courses, we aim to address current challenges in leadership, innovation, entrepreneurship, digitalisation and sustainable growth.
"Many organisations are not looking for lengthy programmes, but for concrete knowledge and skills that can be applied immediately. At the same time, we see that topics such as leadership, innovation and personal development are becoming ever more important. The Academy should become a place where professionals and organisations learn, grow and innovate together." - Arno Peperkoorn.
With the Academy, we're taking a further step in our educational vision, one that deliberately prioritises action-oriented learning, practical assignments and solving real-world business challenges. By combining international expertise with practical business experience, we develop courses and programmes that address the challenges of today and tomorrow.
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